Part 1 - Corporate Social Responsibilites by Tesco Hypermarket

Conduct a research on the CSR initiatives/programs that had adopted by Tesco Hypermarket for the past ONE (1) years.

The Chief Executive, Phillip Clarke said: "Our scale gives us an opportunity to make a positive difference to some of the biggest challenges facing the world." These are a few CSR initiatives and programs that had adopted by Tesco Hypermarket for the past one year. The first one is, to create new opportunities for millions of young people around the world by inspiring, equipping and enabling millions of young people to succeed in the world of work. It means giving more chance to young people that needs it. To improve health and through this help to tackle the global obesity crisis by helping and encouraging our 500,000 colleagues and 50 million customers to live healthier lives. Next, it is to lead in reducing food waste globally by working with our producers and suppliers and helping the customers we serve to find ways to reduce food waste. In 2013, Tesco is laying foundations so they can set meaningful targets. Tesco has set themselves with big ambitions because as a company with scale, they believe that they can make a difference. The essentials are to trade responsibly, like putting the customers first and working with our suppliers to innovate and provide high quality products. The second essentials are reducing impacts on the environment, for example aiming to be a zero-carbon business by 2050 and to use scarce resources responsibly, including in their supply chain. Following with being a great employer by creating inspiring work that makes our colleagues happy and proud of what they do. The last essentials is, supporting their local communities like being a good neighbor and running our business to the highest standards.

              

In 2013, 75 million of young people are unemployed globally, 120 million potential new young workers enter the global labor market each year. Why does this matters? One thing which unites everyone who works with and shops at Tesco is the belief that young people need support and opportunities to make most of their lives. They knows that every family wants the best for their children and every community and employers wants confident, engaged and skilled young people. Tesco wants to draw from their capacity to hire, train and develop people's career to address the challenge of creating new opportunities for millions of young people. Tesco wants to inspire young people to broaden their horizons and realize their potential, they will equip the young people with the social and specialist skills they need for work. And Tesco will then enable hundreds and thousands of young people to get started on a career. Other than this, Tesco wants to break the cycle - no job: no experience; no experience: no job. They know that young people cannot do this on their own. They need business to step up and give them their initial opportunity. Tesco believes that if taking on this challenge is that, if they can achieve their ambitions, they can make a practical difference to young people, their families and everyone of these communities.

One of the key part of their plan is to go into schools and inspire young people about the possibilities ahead of them. They also want to equip young people for the future like bringing in new training and apprenticeship programs to give young people  more workplace skills. Tesco wants to enable young people to succeed in the world of work. Job creation has slowed substantially since the financial crisis and where vacancies do exists, young people have to compete with candidates who have more experience. Our plan is to use the chance of experience with Tesco to help break the cycle and enable hundreds of thousands of young people to get started on a career. These are some of the activities planned across the Group in 2013/4: For inspiring, South Korea are launching a mentoring program for high school and college students. In Czech Republic, they run an online retail business game for university students. On the other hand, Poland launch an outreach program where Tesco colleagues visit their former schools. For equipping, UK offers 5,000 places on our apprenticeship programs. Thailand provide 365 scholarships for university students from deprived backgrounds. Then, UK, Ireland and Poland donate learning equipment to thousands of schools and clubs. Turkey offers educational class through Tesco's Kipa Family Clubs. For enable, UK created 500 jobs for young long-term unemployed people through our Regeneration Partnership Stores. South Korea expands their paid internship program for college students and offer opportunities for full-time employment after six months. Lastly, in Ireland they triple the number of places on our graduate program.

               

The second ambition is to help and encourage Tesco's customers and colleagues to live a healthier live. And also help to tackle the global obesity crisis. According to Tesco, it matters because it is true that health matters to all of us and we want to enjoy active and healthy lives so that we can feel good physically and mentally. Most of us understands that health and wellbeing can be achieved by avoiding bad habits, being active and eating the right food, and most of us lack the money, time and motivation to make this a reality. As one of the biggest providers of food and beverage globally, Tesco has the responsibility to help their customers to bridge the gap between knowing and doing, and achieve the behavior change that they desire. By helping their colleagues and customers to live healthily, Tesco plays a significant role in tackling the global obesity crisis. With their stores all around the world providing food to millions, coupled with our insights into consumer behavior, they are well placed to do this. Tesco knows that it won't be easy and they understands that it will mean taking some difficult decisions along the way. However, through building a deeper understanding of the emotional drivers behind people's diet and lifestyles, they can work out what matters and how can they help. At Tesco, they believe they need to help tackle the problem and make it easier for their colleagues and customers to live healthier lives in six basic ways:

·         Help their colleagues lead healthier lives at work and at home.

·         Reformulate and more clearly label our products.

·          Create a store environment that encourages and promote healthier choices.

·          Provide customers with more personalized information so that they can choose solutions tailored to their individual needs.

·         Provide services and advice that can balance their customer's lifestyle.

·         Inspire their customers, colleagues and communities to be more active.               

               The last ambition that Tesco wishes to achieved at the end of 2013 is reducing food

waste. At Tesco, they buy, move and sell food - it is what they do and they do it with a scale, all over the world. This is why they have set themselves the ambition to lead in reducing food waste globally. Tesco reduces food waste globally by working with their producers and suppliers and helping the customers we serve find ways to reduce food waste. The nature of their business is to offer a wide range of foods to our customers every day, means that there is only some surplus food that we have stocked but have not been able to sell. In the UK, Tesco uses a list of hierarchy to manage their waste:

·         Try to minimize any waste, for example by reducing to-clear foods close to their expiry date in stores.

·         If food cannot be sold, offers it where possible to those in need by donating to charities.

·         Send bakeries waste to be converted into animal food for livestock. Out of date chicken and raw meat products are processed into pet food and their chicken fat and cooking oil is converted into biodiesel.

·         If these options are not available, we recover energy from food waste through anaerobic digestion or incineration.

On November 17, 2013 in Kuala Lumpur, Malaysians put on their walking shoes in support raising funds for the underprivileged children who are undergoing leukemia treatment at the University of Malaya Medical Centre(UMMC). Tesco Malaysia held its sixth annual Walk for Life 2013 today at the scenic University of Malaya Kuala Lumpur campus. Walk for Life is one of Tesco Malaysia's fundraising effort aimed to raise RM1 million to help 100 children with leukemia from underprivileged background within 3 years. Jointly organized by Tesco Malaysia and UMMC, 2013's Walk for Life raised over RM100,000 in cash as well as in kind. The Walk for Life campaign has raised RM600,000 since the launch in 2012. The funds raised today will help families bear the cost of medication, treatment and hospital travel expenses for young leukemia patients. The funds to help finance the children’s treatments are disbursed on a quarterly basis to needy children with leukemia identified by UMMC. The Walk for Life is made possible with the sponsorships from Tesco Malaysia's including The Continuity Company (M) Sdn Bhd and Protect & Gamble Malaysia Sdn Bhd, among others. This is one of the CSR activities that Tesco has adopted by Tesco. 

Next, on September 20, 2013 in Kuala Lumpur, in support of the government's initiative to mitigate the rising cost of living, Tesco Malaysia announced a long term price campaign to help its customers to save more. Tesco invested RM2.3 million to reduce prices on 18 essential fresh food item throughout its 47 stores nationwide for this campaign. The Tesco price campaign will ensure that customers can enjoy low prices with discounts of up to 37% on key essential fresh products beginning 20 September until 1 December 2013. These are popular everyday products our customers buy that include whole chicken, whole salmon, golden pomfret, imported beef, cucumbers, lemons, pineapples and Cavendish bananas among others. Tesco’s CEO, Georg Fischer said, "Our core purpose at Tesco is to make what matters better for our customers. Given the recent fuel hike and after listening to our customers, Tesco has the obligation to intensify our efforts and help our customers save on our food products that matter to them. As one of Malaysia’s leading hypermarket, we continue to lead by offering promotions of over 1000 products on weekly basis and while still maintaining the high standards of quality and freshness our customers have always enjoyed." Fischer also noted that the hypermarket has seen an increasing number of customers buying Tesco’s own brand products which matches the leading brand quality but with 20 percent lower prices. Tesco has over 2000 lines ranging from food to household items and some of the top selling Tesco branded items are Tesco Choice Sweetened Creamer, Tesco Choice Fresh Milk, Chocomalt, Tesco Carbonated Soft Drinks and Tesco Tissue Paper.